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Lisa B
Real Estate Training • Coach • Author
About Me
Hi, My name is Lisa B. My journey in real estate began in 1994, and from that moment, I have dedicated my career to mastering both the business of property and the mindset of success. I have owned offices in multiple locations including Wollongong and Mosman in Sydney.
All of that hands-on experience has taught me the challenges of scaling, leadership, team building and systems that underpin high performance in our industry,
I’m an accredited Life Coach and qualified NLP Master Practitioner.
I created The Real Estate Club, an online training platform for real estate professionals committed to building meaningful, profitable and sustainable careers. My background includes university studies in psychology before leaving to absorb myself fully in the self-development world with Tony Robbins. I was involved with his teachings for many, many years, also joining platinum partners, spending years committed to his teachings.
All this drove my commitment to understanding people, property and performance. I also hold a Diploma in Real Estate and have been a licensed Real Estate Agent for over 30 years, grounding my coaching in real-world experience, not theory alone.
As a 6-time best-selling author, I have written books that span the personal development and real estate fields. My writing draws on decades in the field, combining insights on mindset, strategy and business growth to help both new and experienced agents raise their game.
I have been in business for many years, in many different aspects. I am a big-picture thinker who can assist you with multiple aspects of your business.
In my training and coaching roles, I’ve helped real estate agents not only in Australia, worldwide. That’s the power of the online world – sharing frameworks, habits and systemised approaches for building a real estate business with longevity.
At The Real Estate Club, I focus on three core outcomes for agents: earn more, keep more, and build long-term wealth. I believe that true success is about combining performance with freedom, not being stuck in the repeats of transactional work, but creating a business that supports your life, your family and your future. It’s also about creating a lifestyle where you enjoy work and also to build an empire to support you in later years.
In addition to everything else I do, I am lucky enough to lead The A Team Experts, the largest team within eXp Realty Australia. Joining eXp Realty gave me, and our team, the platform to build modern, cloud-based business models that empower agents to operate with autonomy, strong support, and real-world systems. Our team is definitely leading the way in how they do business. Our agents have worldwide access to cutting-edge training, branding tools, revenue-share opportunities and a community of high-performance peers, all designed to help agents earn more, keep more and build long-term wealth.
As the founder of The-A-Team, it means that I have brought everything I’ve learned from over 30 years in real estate, coaching and business ownership into a business that lets agents scale, build teams, and craft a lifestyle they love, not just a job they do. Our agents gain free access to my Real Estate Club, mentoring and coaching, as well as my support to build and scale their business in the 5 ways they can create an income and build assets.
My ethos is built on the alignment of mindset, skill and support. That means I bring to the table:
- Strong performance frameworks drawn from my agent-to-owner-to-training journey
- Coaching that embraces mindset, resilience and leadership
- Systems and tools that apply to real estate across personal brand, listing strategy, negotiation, marketing and team growth
- An unwavering focus on culture, values, and creating a business you can be proud of
In my personal life, I live the habits I teach. I live every day with intention. It involves the daily discipline of a sunrise kayak or early morning walks, creating peace and happiness in my life and a discipline around the rest. That gives me the clarity and energy to show up not just as a coach but as a leader in this space.
My weekly business template aligns with this rhythm: marketing promotion, SEO, content creation, helping real estate agents, writing training material and delivering outcomes. Because I believe your business should serve your life, not the other way around.
If you are ready to step into the next phase of your real-estate career, to raise your income, take control of your business and build a future where you’re not just working harder, but smarter, then let’s connect.
With the right systems, mindset, and community behind you, you can lead, thrive and define success on your terms.
Real Estate Business Coaching
I consult to a variety of businesses and groups
Master Trainer and Coach
I have also been a Master Trainer and Coach for certain events such as Elite Agents TRANSFORM.
What else do you need?
I have a number of things designed specifically to support you in your real estate career. Books, Courses and Coaching.
Secret Agents -
Lisa B - Best Seller
How the Top Real Estate Agents List More, Sell More & DOMINATE THE MARKET!
Real Estate Millionaire - Lisa B - Best Seller
How The Top Performers in the Industry Turnover Millions in Real Estate
Real Estate Agents Reveal All - Best Seller
What You Need To Know When Selling or Buying a Property
Banish The Bitch and Bring Out The Babe - Best Seller
The New Rules of Finding Love
Timothy John and The Big Green Dinosaur - Best Seller
I published this book for my son.
Champions Cry Too
Best Seller
How to overcome struggles, challenges and setbacks in life and business.
Inspiriing true stories from the real estate industry.
Jet Xavier
The Future Is Now
Best Seller
Top tips for selling your property in tomorrow's market today!
Josh Glanville
Real Estate Funnels
Best Seller
How to build and grow an outrageously successful pipeline of leads, listings and sales.
Ray Wood
Where am I based?
I live in Queensland (on the Gold Coast) in Australia and I love it!
After having my son, I changed my lifestyle so that I could work remotely from wherever we are in the world. Since about about 2010 I have been flat out working in my consulting and coaching business, coaching real estate agents.
I can help you with all forms of marketing – offline and online
I can help you with personal branding and office branding.
I can help you with marketing strategies.
The bus above, is from one of my old businesses in Wollongong. You see our signs everywhere, was my tagline.
Some of Lisa’s Previous Real Estate Offices
Interviews
Tony Robbins – I studied intensely for a number of years with Tony Robbins, … as well as becoming a member of his exclusive ‘Platinum Partners‘ group. Tony Robbins American author, public speaker, life coach, and philanthropist. Robbins is known for his infomercials, seminars, and self-help books including the books Unlimited Power (published in 1987) and Awaken the Giant Within (published in 1993). In 2015 and 2016 Robbins was listed on the Worth Magazine Power 100 list. His seminars are organised through Robbins Research International.
Frank Kern – Legend internet marketer – Frank Kern is the creator of Behavioural Dynamic Response which is an automated marketing method that speeds up your sales cycle by customising your marketing messages based on your prospect’s behaviour. He is one of the most sought after Direct Response internet marketing consultants and copywriters on the planet.
Mal Emery is a Perth based entrepreneur, Mal won national recognition with his ‘Street Smart’ money making strategies, helping people turn their businesses into money making machines. In Australia Mal Emery has been dubbed the “Million Maker” and the “Napoleon Hill” of the 21st Century for his ability to show others where the money is in business. Arguably he is responsible for helping create more first generation MILLIONAIRES and MULTI-MILLIONAIRES in business than anybody else in Australia.
Dale Beaumont is an inspiring and energetic business educator, speaker, entrepreneur and author. Dale is best known as an Award-Winning Technology Entrepreneur, International Speaker and the Author of 19 19, Dale went onto build three different million dollar companies before the age of thirty. This was followed by the launch of Business Blueprint, an education company designed to help fellow entrepreneurs build the business of their dreams. Ten years on Dale has personally trained over 50,000 people and produced over 1,000 business training videos.
James Shramko – For the past 10 years, James has helped over 3,246 entrepreneurs quickly double and triple their revenue while working less. Half of his private clients earn $3,000,000/year. And 30% of the members
in his SuperFastBusiness community earn at least 6-figures.
Michael Sheargold – is a respected business coach and performance expert. He has completed over 7,000 coaching sessions in his career. Specialties: Performance Coaching, Training, Speaking, Conference Keynotes, sales performance, business strategy, service strategies, marketing excellence, branding, growth & profitability, team development, recruitment & retention strategies, time & priority management.
Andrew Morello – was the winner of Australia’s first season of ‘The Apprentice’ in 2009. He received a one-year employment contract worth $200,000 managing Mark Bouris’ newest business venture, Yellow Brick Road. He is a natural born leader and talker, having grown up in the world of family business and venturing into the world of entrepreneurism as a teenager. With a passion for Real Estate, Andrew has achieved great results in the industry.
Scott Stratten – One of the most sought after speakers on the Age of Disruption, Scott helps the audience makes sense of this new landscape when it comes to sales, marketing and leadership. SCOTT is the President of UnMarketing.com and is an expert in the types of viral, social, and authentic marketing that he calls “Un-Marketing.” His clients’ viral marketing videos have been viewed over 60 million times and have generated major returns.
Christopher Watkin – After working in some senior roles at two national property agency PLC’s, with 20 years (and counting) of property, surveying and banking experience, Christopher is now one of the UK’s leading Lettings Agency Business Generation Specialists.
He worked as Head of Franchise Recruitment for Belvoir Lettings until December 2013, and is now pursuing his latest business venture. Christopher will be contributing regular articles to LAT with his thoughts and ideas on how to get more landlords to use a lettings agency.
Ryan McCann Awarded First National’s No. 1 Sales Agent in Queensland for 3 consecutive years and is regarded by many as one of Australia’s most successful agents. His greatest accomplishment was recently being named within the country’s top 100 Real Estate agents and included all Real Estate brands. Ryan has consistently been ranked within the top 10 performers in Australia and reached as high as the number 1 performing agent in Queensland over the years. In 2016/17 Ryan was nominated Agent of the Year by ‘Rate My Agent’ beating 22,000 other agents.
Steve Brodie has multiple offices throughout the Hills and surrounding Districts. Stephen has been involved in Real Estate for over 30 years in the Hills District. During his working life Stephen has undertaken various challenges all with the one common denominator of Customer Service Advice and Face to Face situations.
Michael Spillane has more than 20 years in the real estate industry. A sought after speaker in Australia, Michael has always been an ‘out-of-the-box’ thinker and is often at the forefront of embracing new ideas and technologies that are designed to attract more buyers to the properties of his sellers. Michael has spoken at some of the largest real estate sales events in Australia and shared the stage with names such as Arnold Schwarzenegger and Sir Richard Branson. He’s a regular commentator on the real estate market. His weekly blogs are now read by more than 22,000 people.
Glen Coutinho – With a career spanning over 30 years, Glen Coutinho’s client service skills are widely recognised, and he is an in-demand speaker and auctioneer. He is a director of RT Edgar Boroondara, in Melbourne, Australia, and has been amongst the top 10 real estate agents in Australia for the past six years running. In Australia, Mr Coutinho is a licensed auctioneer and has conducted over 8000 auctions to date in his career.
Rick Hockey – Rick has a 3 decade connection with Hedland’s property market and is a proven real estate consultant as he has developed from Rookie to Diamond Achiever and a Top Salesperson with more than 50 industry awards to date. Rick and his wife Bev made Port Hedland home in 1980 loving the opportunities, lifestyle and raising their 3 children here. Rick’s a footy fanatic and lifetime member, triple premiership coach and president of Rovers Football Club.
Emil Juresic is an entrepreneur with over 20 years experience in real estate, property development, information technology and finance. From Croatia, Emil moved to Australia at the age of 16. Since then, he has worked tirelessly in property and amassed a multi-million dollar property empire and enjoyed incredible commercial success in the areas of property and finance.
Ryan Steinolfson – CEO and founder of Accelerate Marketing, Inc., a digital marketing agency in San Diego that has grown over 500% in the last 4 years.
With over 500,000 views’ on his YouTube videos, Ryan is known as the “periscope tools and gadget guy”, the inventor of the scopesack, and a LiveStream Business & Branding Strategist. Working with GoMobile Solutions to Deliver Awesome, useful mobile apps for Periscopers!
Judymay Murphy –is an International Success Coach, Speaker and Author who coaches thousands of people around the world on how to make their dreams come true. Her series of books for teenage girls are witty, diary-style adventure stories with age-appropriate romances all based on solid coaching practices. She has spoken from the world’s biggest self-development stages worldwide, appeared on top television and radio shows in the UK, USA and Europe.
Jet Xavier specialises in elite performance mental skills and mindset coaching in the real estate sales industry. He is a speaker, presenter, trainer and writer who has conducted over 2500 elite performance mental skills and mindset coaching, mentoring and training sessions with various agents and major agencies across Australia and overseas.
Nick Psaila – Based upon his groundbreaking book, UPology: How to get UP and Stay UP from a Life or Business Beating, he (along with the UPology Movement) is dedicated to showing entrepreneurs not only how to remove the often never discovered invisible hurdles standing in the way of achievement but most importantly the keys they need to follow in order to have repeated ongoing personal and business success. He’s been celebrated by business owners, athletes, rock stars, business celebrities and everyday entrepreneurs for his dedication to re-writing the rules on how business is conducted through his online, group and one on one coaching programs.
Lloyd Ross – Is a network marketer who went from working his 9 to 5 job in real estate investing to real estate law. He has 3 degrees at University and now helps people find their passion through network marketing.
Matthew Shadbolt – a frequent speaker on the real estate industry, the future of digital news, and how to build and grow products for the past 15 years, Matthew has had the incredible opportunity to share his thoughts and experiences with thousands of agents, marketers, designers and technologists all over the country at dozens of events, and also internationally in Canada, Mexico, England, France, The Netherlands, Germany and Spain.
Events
Lisa B is a judge of REB Awards Yearly
My Photo Gallery
Lisa B and Arnold Schwarzenegger
Lisa B and Arnold Schwarzenegger
Lisa B and Michael Parkinson
Lisa B and Richard Branson
Lisa B, Tony Robbins and Sage Robbins
Lisa B and Tony Robbins
Lisa B and Tony Robbins
Lisa B, Tony Robbins and Sage Robbins
Lisa B and Harry Dent
Lisa B and Max Markson
Lisa B and Scott Stratten
Jamie Dunn and Agro
Lisa B and Jamie Mcintyre
Lisa B and Jeffrey Hayzlett
Lisa B and Louis Lautman
Lisa B and Andrew Morello
Lisa B and Andrew Morello
Lisa B and Pat Mesiti
Lisa B and Mal Emery
Lisa B and Udo Erasmus
Lisa B and John Coutis
Lisa B and John Paul Young
Lisa B and Rod Stewart
Lisa B and Gene Simmons
Lisa B and Leo Sayer
Lisa B and Leo Sayer
Lisa B and Leo Sayer
Lisa B and Leo Sayer
Lisa B and Diesel – Mark Lizotte
Lisa B and Angry Anderson
Lisa B and Angry Anderson
Lisa B and Billy Thorpe
Lisa B and Jon English
Lisa B and Brian Nichol
Lisa B and Josh Altman
Lisa B and Charles Tarbey
Lisa B and Matthew Shadbolt
Lisa B and Doug Walters
Lisa B and Jeff Fenech
Lisa B, Wally Lewis and Wayne Pearce
Lisa B and Mark McGaw
Lisa B, Sean Malarkey and Lewis Howes
Lisa B and Frank Kern
Lisa B and Shaune Clarke
Lisa B and Dale Beaumont
The Real Estate Club – ARE YOU NEW TO REAL ESTATE? Our goal is to provide you with World Class Real Estate Training to help you further your career. Whether you are new to the industry or you’ve been in the business a while and you’re looking to go to the next level, The Real Estate Club is for you. Every day new people are joining our community and we’d like to welcome you to our family. All of our members are strictly employed in real estate, whether it be admin, PA, property management, the office principal or CEO.
eXp Realty– Are you interested in building your own brand? Do you want to be your own boss? Are you sick of being told what to do? Do you feel like you’re stuck in a box? Are you not allowed to be creative in your marketing? Then step out of the box and join us.. Join eXp and make your own decisions. Book a call with me today. Click Here